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The Crumpeteers


Logo Design

The Crumpeteers is a business set up and run by Alison and Vanessa. They had previously run a vintage shop and tea room together but now wanted to be more mobile so they had time for other things. They now run the business from ‘Betsy’ the converted horsebox.

This was a great project for me because I was involved in every single part of it, from branding through to designing and building the horsebox and then creating their promotional website. For the logo they really wanted to find something that was quirky and simple.

After initially designing the logo in Illustrator, I felt it looked too clinical. I then used a unique process to hand draw it which gave it a much more appealing feel. This logo is used on the promotional postcards and is also hand drawn onto the chalkboards in vintage picture frames on ‘Betsy’.